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Effective January 22, 2010, TradeTracker® is now part of the DealerTrack®
Canada family of solutions!
With TradeTracker's strong trade appraisal process and DealerTrack's best-in-class technology
capability, we are committed to helping dealers in all facets of their operations, and continue to
look for ways to help our partners succeed no matter what your business demands.
TradeTracker is a tool that allows car dealers to create instant and accurate appraisals, while
building a data base of vehicles to potentially sell from. It essentially gives dealers the ability
to increase the used vehicle inventory by up to 50% without using any of their capital. The tracking
component measures and assesses accountability in the appraisal process allowing dealers to analyze
performance by brand, managers, and salespeople.
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